WILD COMPANY

By Mel and Patricia Ziegler

  • About
  • Contact
  • Purchase Wild Company
  • The Republic of Tea E-book
  • Travel Journals
  • Press & Reviews

LIBRARY JOURNAL

Posted on October 20, 2012

Here the Zieglers (The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders) offer a charming account of how they took their last $1500 and started Banana Republic, a retail and catalog business that repurposed military surplus into fashionable clothing for men and women. Told in a dual-voiced narrative with illustrations from the original catalogs, the book allows both authors to give first-person accounts of their odyssey of starting a dual retail and catalog business, creating a fashion line, and opening several stores in California before becoming part of Gap Inc., one of the most successful clothing retailers of the last 20 years. Along the lines of Gary Hirshberg’s Stirring It Up and Fred Lager’s Ben & Jerry’s: The Inside Scoop, this business memoir sheds light on how two passionate and imaginative people were able to create a successful company while maintaining personal integrity. This inspiring history offers a good reminder that the invention and dedication apparent in current tech start-ups is nothing new.
Verdict This book will appeal to socially conscious and fashion-forward readers who love to read about businesses that think outside the box to make their dreams a reality. Highly recommended.—John Rodzvilla, Emerson Coll. Lib., Boston

Share this:

  • Twitter
  • Email
  • Facebook
  • Pinterest
  • LinkedIn
  • Reddit
  • Tumblr

Like this:

Like Loading...

Related

Categories: Press & Reviews
No comments yet…

Leave a Reply Cancel reply

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out /  Change )

Cancel

Connecting to %s

Basic HTML is allowed. Your email address will not be published.

Subscribe to this comment feed via RSS

Continue reading

« Interview by Kai Raisdall on American Public Radio MARKETPLACE    RAMBLES & SCRAMBLES IN THE ENGLISH LAKE DISTRICT »

Recent Posts

  • “Before Banana Republic was Mainstream Fashion, It was a Weirdly Wonderful Safari Brand”
  • 10 Must-Read Inspiring Biographies of Business Leaders
  • Wild Company: Mel and Patricia interview in Fortune Magazine
  • Washington Post review
  • Zieglers Show Retailing Can Be Fun –Investor’s Business Daily

Categories

  • CATALOGS
  • Excerpt
  • Mel Ziegler
  • Patricia Ziegler
  • Press & Reviews
  • Travel Journals
  • uncategorized

Archives

  • March 2016
  • March 2013
  • January 2013
  • December 2012
  • October 2012
  • September 2012

Meta

  • Register
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com

Visit us on FACEBOOK

Visit us on FACEBOOK

Return to top

© Copyright 2011

Blog at WordPress.com.

  • Follow Following
    • WILD COMPANY
    • Already have a WordPress.com account? Log in now.
    • WILD COMPANY
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Copy shortlink
    • Report this content
    • View post in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...
 

    %d bloggers like this: